Ognjen Regoje bio photo

Ognjen Regoje

I make things that run on the web (mostly).
More /ABOUT me.

me@ognjen.io Twitter LinkedIn Github
Check out
The Marketplace Guide
A collection of lessons for the early stages of building a marketplace startup.


My name is Ognjen, but you can call me Oggy

I make things that run on the web (mostly).

I'm a Staff Software Engineer at Doctolib.

Before that, I was the technical co-founder at Supplybunny that did some cool things and raised a few rounds of funding.

I wrote a guidebook about building a marketplace based on my experience working on Supplybunny.

And before even that I worked at a consultancy and freelanced building MVPs for startups (a couple of which raised funding).

I'm currently not for a new job but have been known to consult startups and SMEs on tech and product. In particular, I can help with:

Do get in touch via email at me@ognjen.io or on LinkedIn if you're interested or just to say hello.

And I make some (mostly pun-based) graphics.

I like finding ways to make tech (both the end-result and the industry) more human-friendly. To that end, I write about product development, ethics, privacy, etc. I also write about interesting technical issues (and solutions) or product ideas I've had.

My stack

I prefer using Rails with Vue.

But have used (or am curently using) many other things such as:



March 26, 2023

User-Agent: ChatGPT Disallow: *

ChatGPT et. al. are bots and as such should obey `robots.txt`. (22)

March 14, 2023

Don't be clever, be clear

Using plain language, in writing and product, makes it easier to parse, understand and use. (454)

March 12, 2023

Poll: How anxious are you before an interview?

I posted a poll on HackerNews asking that question. Some interesting responses. (264)

February 28, 2023

Reason 44141 for net neutrality: ISP hijacking DNS unresolved pages

And serving ads instead. (39)

February 18, 2023

Users are prudent

Believing the misconception that a customer has decided not to use your product because they're lazy is only hurting you. (245)


Supplybunny Live link

Supplies ordering platform for HORECA

In numbers

Buyers Suppliers Monthly GMV Cloud cost
12k 350 6 figures $150


Original version was built over approximately two weeks to include supplier onboarding and product search. It's continuously been improved upon for the past ~4 years to include a very wide range of features comparable to any ecommerce platform.


Rails with nginx and MySQL. Sidekiq runs the queue, redis is for caching, elasticsearch for search. Front-end was originally Backbone.js but has been migrated to Vue. Stats run off MongoDB.

Details › Posts (9) ›

Image for Supplybunny on ognjen.io

/SIDE PROJECTS 11 more »

The Marketplace Guide Live link

Front Matter Editor Live link

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Ant-colony optimization

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